Background: Hall Pass launched its visitor identification system in 2002 with the mission to proactively protect schools and safeguard vulnerable children from predators.
Project Details: I was tasked with creating various print and digital marketing materials for Hall Pass as well as updating the brand typography and color palette.
Key Features: Marketing materials created for Hall Pass included business cards, promotional direct mailers, a printed product installation guide, social media posts and assets, and campaign landing pages.
Updated Brand Assets
Above: Mockups showing new brand assets being used in various environments.
Marketing Materials – Print
Above: Redesigned Hall Pass business cards.
Above: Direct mail postcard created for a seasonal promotion.
Marketing Materials – Digital
Above: Set of social media post graphics created for Hall Pass.
Above: Landing page created for a seasonal promotion.